How to Visit Crosstown Concourse Memphis

Crosstown Concourse in Memphis, Tennessee, is more than just a buildingits a landmark of urban renewal, a hub of community life, and a model for adaptive reuse in American cities. Originally opened in 1927 as a Sears, Roebuck & Co. distribution center, the 1.5-million-square-foot structure sat largely vacant for decades before being transformed into a mixed-use vertical village in 2017. Today, it houses over 200 local businesses, residential units, a public school, a healthcare clinic, a theater, and cultural spacesall under one roof. Visiting Crosstown Concourse isnt just about sightseeing; its an immersive experience into the heart of Memphiss revitalization, offering art, food, history, and innovation in one extraordinary destination. Whether youre a local resident, a tourist exploring the Mid-South, or a professional interested in urban development, knowing how to visit Crosstown Concourse Memphis ensures you make the most of this dynamic space. This guide provides a comprehensive, step-by-step roadmap to navigating the building, understanding its offerings, and appreciating its cultural significanceall designed to help you plan a seamless, enriching visit.

Step-by-Step Guide

Visiting Crosstown Concourse is straightforward, but the richness of the experience comes from thoughtful planning. Follow these detailed steps to ensure your visit is efficient, enjoyable, and memorable.

Step 1: Plan Your Visit Around Your Interests

Before heading out, identify what draws you to Crosstown Concourse. Are you a foodie looking for local cuisine? A shopper interested in independent boutiques? A history buff curious about the buildings legacy? Or perhaps a parent seeking family-friendly activities? The building is divided into vertical zones, each with distinct offerings:

• Ground Floor (Lobby Level): The main entrance, visitor center, and most public amenities. Here youll find the information desk, public restrooms, the Memphis Music Initiatives performance space, and popular eateries like The Pies & Pints and Biscuit Love.
• Second Floor: Home to retail shops, artisan studios, and creative workspaces. Look for local designers, jewelry makers, and art galleries such as The Bazaar and The Art Center.
• Third Floor: Features the Crosstown Theater, a 400-seat venue hosting independent films, live music, and community events. Check the calendar for screenings and performances.
• Fourth Floor: Houses Crosstown Arts, a nonprofit organization offering art classes, exhibitions, and artist residencies. The gallery is free and open to the public.
• Fifth Floor and Above: Residential apartments and the Memphis School of Progressive Learning (a public charter school). While residential areas are private, the school occasionally hosts open houses and community events.

Use the official Crosstown Concourse website to filter offerings by categorydining, shopping, arts, or eventsbefore you arrive. This helps you prioritize your time and avoid missing key experiences.

Step 2: Determine Your Transportation Method

Crosstown Concourse is located at 1110 Poplar Avenue, Memphis, TN 38104, near the intersection of Poplar Avenue and Watkins Street. The building is easily accessible by car, public transit, bike, or foot.

If driving, the most convenient option is the on-site parking garage. The structure features over 1,000 parking spaces, including designated spots for electric vehicles and accessible parking near the main entrance. Parking is free for visitors, though some events may require validation. Avoid parking in adjacent commercial lotsmany are reserved for tenants.

For those using public transportation, the MATA (Memphis Area Transit Authority) bus system serves Poplar Avenue. Routes 11, 14, and 22 stop within a five-minute walk of the main entrance. Real-time tracking is available via the MATA app, which also provides schedules and alerts.

Bicyclists can take advantage of the secure bike racks located on the east side of the building, near the entrance to the Crosstown Arts gallery. Memphis also has an expanding network of bike lanes along Poplar and nearby streets, making cycling a viable and scenic option.

Step 3: Arrive During Optimal Hours

Timing your visit can significantly enhance your experience. The building is open daily, but hours vary by tenant:

• General Building Hours: 7:00 AM 10:00 PM daily
• Retail and Dining: Typically 10:00 AM 8:00 PM, with some restaurants opening earlier for breakfast
• Crosstown Arts Gallery: TuesdaySaturday, 11:00 AM 6:00 PM; Sunday, 12:00 PM 5:00 PM; closed Monday
• Crosstown Theater: Showtimes vary; check the website for screenings and event schedules

Weekday afternoons (2:00 PM 5:00 PM) tend to be quieter, ideal for browsing shops and galleries without crowds. Weekends, especially Saturday afternoons, are livelier with events, live music, and families. If you plan to dine during peak hours, consider making a reservationpopular spots like Biscuit Love and The Pies & Pints often have waitlists.

Step 4: Enter Through the Main Entrance

The primary entrance is on Poplar Avenue, marked by a large, modern canopy with the Crosstown Concourse logo. As you enter, youll be greeted by a soaring atrium with natural light pouring through the skylights and exposed brick walls that preserve the buildings industrial heritage. To your left is the information desk, where staff can provide floor maps, event schedules, and recommendations. Dont hesitate to ask questionsmany team members are local residents and passionate ambassadors of the space.

For visitors with mobility needs, elevators and ramps are available throughout the building. All public areas are ADA-compliant, and service animals are welcome.

Step 5: Explore with Purpose

Once inside, begin your exploration by picking up a free printed map from the information desk or scanning the QR code posted near the entrance to access the digital floor plan on your smartphone. The map highlights all tenants, restrooms, elevators, stairwells, and event spaces.

Start on the ground floor and sample a local coffee at The Coffee Beanery or grab a bite at The Pies & Pints, known for its artisanal pizzas and craft beers. Then, take the elevator or stairs to the second floor to browse curated local goods at The Bazaar, where youll find handmade soaps, ceramics, textiles, and vintage finds.

Continue upward to the fourth floor to experience Crosstown Arts. The gallery rotates exhibitions monthly, often showcasing regional artists with ties to Memphiss rich musical and cultural history. Past exhibits have featured blues-inspired photography, graffiti art from the South, and installations using recycled materials from the buildings renovation.

If your visit coincides with a film screening or live performance at the Crosstown Theater, plan to arrive 30 minutes early. The theaters acoustics and seating are designed for intimacy, so early arrival ensures the best views. Check the website for upcoming eventsmany are free or low-cost.

Step 6: Engage with the Community

One of the most unique aspects of Crosstown Concourse is its emphasis on community engagement. Look for bulletin boards near elevators and stairwells that list upcoming workshops, volunteer opportunities, and neighborhood meetings. You might stumble upon a free art class, a storytelling night, or a farmers market hosted on the rooftop garden.

Follow Crosstown Concourse on Instagram or Facebook to stay updated on pop-up events, artist talks, and seasonal festivals. Many events are family-friendly and open to the public without reservation.

Step 7: Take Time to Appreciate the Architecture

Dont rush through the building. Pause to admire the architectural details: the original 1920s steel beams, the restored terra cotta tiles, the skylights that flood the central atrium with daylight, and the preserved brickwork that tells the story of the buildings past. Interpretive panels are scattered throughout the lobby and corridors, offering historical context and design insights.

At the top of the building, the rooftop garden offers panoramic views of downtown Memphis and the Mississippi River. While access is limited to residents and event guests, the garden is visible from several indoor vantage points and is often featured in photos and videos shared by visitors.

Step 8: Document and Share Your Experience

Crosstown Concourse is a visual and cultural treasure. Feel free to take photosthere are no restrictions on personal photography. The atrium, the colorful murals on the second floor, and the vibrant storefronts make for stunning images. Tag your posts with

CrosstownConcourse and #MemphisMade to connect with the community and help others discover this hidden gem.

Consider writing a brief review on Google Maps or Yelp. Your feedback helps maintain the buildings visibility and supports local businesses.

Best Practices

Maximizing your visit to Crosstown Concourse isnt just about knowing where to goits about how you engage with the space. Follow these best practices to ensure your experience is respectful, rewarding, and sustainable.

Respect the Space and Its Tenants

Crosstown Concourse is not a mallits a living, breathing ecosystem of small businesses, artists, educators, and residents. Avoid loitering in front of storefronts without intent to purchase. If youre browsing, ask before taking photos of people or their products. Many artisans are working in open studios, and a simple May I take a photo? goes a long way.

Support Local Businesses

Over 90% of the businesses in Crosstown Concourse are locally owned. This means your spending directly impacts Memphis families and the regional economy. Choose to buy from local designers, eat at neighborhood restaurants, and attend events hosted by community organizations. Avoid chain storesthere are none here. Every purchase is a vote for the kind of city you want to live in.

Plan for the Weather

Memphis experiences hot, humid summers and mild winters. The building is climate-controlled, but the walk from parking to the entrance is outdoors. In summer, bring sunscreen and water. In winter, wear a light coatthe atrium is warm, but the exterior can be chilly. Rain is common year-round; a compact umbrella or light raincoat is advisable.

Bring Cash and Cards

While most businesses accept credit and debit cards, some small vendors, especially in the art market or pop-up stalls, prefer cash. Carry at least $20 in small bills for tips, small purchases, or donations to the gallery. ATMs are available on the ground floor near the information desk.

Limit Screen Time

Its easy to get distracted by your phone while exploring. Put it away occasionally. Look up. Listen to the sounds of the atriumthe chatter of visitors, the hum of the coffee grinder, the distant strum of a guitar from the theater. These are the authentic textures of the space.

Bring a Reusable Water Bottle

Water fountains are located on every floor. Refilling your bottle reduces waste and aligns with Crosstowns sustainability mission. The building is LEED Gold certified, and eco-conscious behavior is encouraged.

Arrive Early for Events

Popular eventslike the monthly Art Walk or the annual Crosstown Takeover festivaldraw large crowds. Arriving early ensures you get a good seat, avoid long lines, and have time to explore before the space fills up.

Be Mindful of Noise Levels

While the building is lively, some areaslike the school wing and residential elevatorsare quiet zones. Keep conversations at a moderate volume, especially in hallways and near elevators. Use headphones if listening to music or videos.

Know the Rules Around Pets

Service animals are welcome everywhere. Other pets are permitted only in outdoor areas and the courtyard near the parking garage. They are not allowed inside retail or dining spaces. If youre bringing a pet, plan your route accordingly.

Leave No Trace

Dispose of trash properly. Recycling bins are clearly marked throughout the building. If youre unsure where to discard something, ask a staff member. Keeping the space clean ensures it remains inviting for everyone.

Tools and Resources

Planning a visit to Crosstown Concourse is easier with the right tools. Below are the most reliable, up-to-date resources to help you navigate the space, discover events, and deepen your understanding of its mission.

Official Website: crosstownconcourse.com

The official website is your primary resource. It features:

• A searchable directory of all tenants with descriptions, hours, and contact info
• A dynamic events calendar with filters for arts, food, family, and community
• Virtual tours of the building and past exhibitions
• Downloadable floor plans and neighborhood guides
• Information on volunteering and supporting the nonprofit mission

The site is mobile-responsive and updated in real time. Bookmark it before your visit.

Mobile App: Crosstown Concourse (iOS and Android)

Download the official app for interactive features:

• Indoor navigation using GPS to locate specific shops or restrooms
• Push notifications for last-minute event changes or pop-up vendors
• Integrated ticketing for theater events and classes
• Audio guides on the buildings history and architecture

The app is free and works offline once downloaded, making it ideal for visitors without constant internet access.

Google Maps and Street View

Search Crosstown Concourse Memphis on Google Maps. The listing includes:

• Real-time photos uploaded by visitors
• Customer reviews with tips on best times to visit
• Directions from your current location
• Photos of interior spaces, including the atrium and gallery

Use Street View to virtually walk through the entrance and parking area before arriving. This reduces uncertainty and helps you orient yourself upon arrival.

Social Media Channels

Follow these accounts for daily updates:

• Instagram: @crosstownconcourse High-quality visuals of events, art, and daily life
• Facebook: @CrosstownConcourse Event announcements and community stories
• Twitter/X: @CrosstownMemphis Quick updates on weather delays, closures, or special guests

Instagram is especially useful for discovering hidden gemslike a pop-up mural, a musician performing in the courtyard, or a new food vendor.

Local Tourism Resources

Visit the Memphis Tourism website (visitmemphis.com) for curated itineraries that include Crosstown Concourse. Look for the Arts & Culture and Urban Exploration sections. They often bundle visits to Crosstown with nearby attractions like the National Civil Rights Museum or Beale Street.

Public Transit Tools

Use the MATA app (mata.org) to plan bus routes to Poplar Avenue. The app provides real-time bus locations, estimated arrival times, and alerts for service changes. Download the app before your trip for the most reliable experience.

Books and Documentaries

For deeper context, consider these resources:

• The Concourse: Rebuilding Memphis One Brick at a Time by John T. Edge A narrative history of the buildings transformation
• Vertical Village (2018, PBS) A 30-minute documentary on Crosstown Concourses impact on urban revitalization
• Adaptive Reuse in the American South Academic journal article available via university libraries

These resources provide valuable background on the economic, social, and architectural significance of the project.

Local Libraries and Visitor Centers

The Memphis Public Libraries system offers free access to digital books, documentaries, and local history archives. Visit the Main Library downtown or request materials through their interlibrary loan program. The Memphis Visitors Center on Union Avenue also has printed brochures and maps for Crosstown Concourse.

Real Examples

Real-world examples illustrate how visitors from all walks of life have engaged with Crosstown Concourseand how their experiences reflect its broader impact.

Example 1: The First-Time Tourist

Julia, a college student from Chicago, visited Memphis for a weekend getaway. Shed heard about Crosstown Concourse from a travel blog and decided to make it her top stop. Arriving by bus, she used the Google Maps walking directions to find the entrance. She started at the information desk, picked up a map, and spent two hours exploring the second-floor shops. She bought a hand-painted ceramic mug from a local artist and had lunch at Biscuit Love. Later, she attended a free film screening at the Crosstown Theatera documentary on Memphis soul music. I didnt expect to fall in love with a building, she wrote in her review. It felt like the soul of Memphis was inside those walls. Her photos on Instagram gained over 500 likes and sparked a conversation among her friends about visiting Memphis.

Example 2: The Local Entrepreneur

Marlon, a Memphis native and graphic designer, opened a small studio on the second floor of Crosstown Concourse in 2021. He had been working from home but wanted to be part of a creative community. Within six months, he hosted three pop-up workshops, collaborated with a local tattoo artist on a limited-edition poster series, and landed his first corporate client through a connection made at a gallery opening. Crosstown didnt just give me a spaceit gave me a network, he says. His success story is now featured on the buildings website as part of their Local Voices campaign.

Example 3: The Urban Planner

Dr. Elena Ruiz, a professor of urban design at the University of North Carolina, brought her graduate class to Crosstown Concourse as a case study. Students mapped foot traffic patterns, interviewed tenants, and analyzed the buildings economic output. Their final project concluded that Crosstown generated over $32 million in annual economic activity and created more than 1,200 jobs. Its the most successful example of vertical mixed-use development in the American South, Dr. Ruiz told her class. It proves that historic preservation and economic equity can coexist.

Example 4: The Family Visit

The Henderson family from Jackson, Mississippi, visited Crosstown Concourse during a summer vacation. Their two children, ages 7 and 10, loved the interactive art installations in the gallery and the outdoor seating area where they could watch musicians perform. They ate pizza at The Pies & Pints, then participated in a free Build Your Own Sock Puppet workshop hosted by Crosstown Arts. We came for the building, said their mother, but we left with memories. The family returned the following year and volunteered at the holiday gift drive.

Example 5: The Artist Residency

In 2022, visual artist Tasha Monroe was selected for a three-month residency at Crosstown Arts. She created a series of large-scale textile pieces using fabric donated by local residentseach piece woven with threads from clothing worn during significant life moments: graduations, weddings, funerals. Her exhibition, Threads of Memphis, drew thousands of visitors and was featured in The New York Times. I didnt just make art here, she said. I collected stories. And now theyre part of the building.

FAQs

Is there an admission fee to visit Crosstown Concourse?

No. Entry to the building, the atrium, the gallery, and most public spaces is free. You only pay if you purchase food, goods, or event tickets.

Can I bring my dog to Crosstown Concourse?

Service animals are welcome everywhere. Other pets are allowed only in outdoor areas, such as the courtyard near the parking garage. Pets are not permitted inside retail, dining, or residential zones.

Are there restrooms available?

Yes. Public restrooms are located on every floor, clearly marked with signs. Family-friendly and accessible restrooms are available on the ground floor.

Is parking free?

Yes. Over 1,000 parking spaces are available in the on-site garage, and parking is free for all visitors. Some special events may require validation, but this is rare.

Is Crosstown Concourse wheelchair accessible?

Yes. The entire building is ADA-compliant, with elevators, ramps, wide corridors, and accessible restrooms. The information desk can provide additional assistance if needed.

What are the best times to visit for photography?

Early morning (before 10:00 AM) and late afternoon (after 4:00 PM) offer the best natural light in the atrium. Weekdays are less crowded, making it easier to capture unobstructed shots.

Can I host a private event at Crosstown Concourse?

Yes. The building offers event rental spaces, including the theater, rooftop garden, and private meeting rooms. Visit the websites Rentals section for pricing and availability.

Are there any food options for dietary restrictions?

Yes. Most restaurants offer vegetarian, vegan, gluten-free, and allergen-conscious options. Look for icons on menus or ask stafftheyre trained to accommodate dietary needs.

Is there Wi-Fi available?

Yes. Free public Wi-Fi is available throughout the building under the network name CrosstownGuest. No password is required.

How far is Crosstown Concourse from downtown Memphis?

Its approximately 1.5 miles from the heart of downtown, a 5-minute drive or a 25-minute walk. Its also a short ride on the MATA bus.

Can I volunteer at Crosstown Concourse?

Yes. Volunteers assist with events, gallery setup, community outreach, and administrative tasks. Visit the website and click Get Involved to apply.

Conclusion

Visiting Crosstown Concourse Memphis is not a passive experienceits an invitation to participate in the rebirth of a city. More than a shopping center or a cultural venue, it is a living testament to what happens when communities come together to reimagine space, honor history, and invest in local talent. Whether youre sipping coffee in the atrium, browsing a handcrafted ceramic bowl, watching a film in the theater, or simply standing beneath the skylight and feeling the sunlight pour in, youre part of something bigger.

The steps outlined in this guideplanning, navigating, engaging, and reflectingare designed not just to help you find your way through the building, but to help you understand its soul. By following best practices, using the right tools, and learning from real stories, you transform a simple visit into a meaningful encounter.

As Memphis continues to evolve, Crosstown Concourse stands as a beacon of whats possible: a place where art thrives, businesses grow, families connect, and history is not preserved behind glassbut lived, breathed, and passed on. When you visit, you dont just see a building. You become part of its story.

So go aheadplan your trip. Walk through the doors. Take a moment to look up. And let the walls speak to you.